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The Born and Raised in the USA® label program was developed over seven years
ago by Carolyn Carey, founder and president of Born and Raised in the USA®.
Well before Country of Origin Labeling (COOL) was a reality, Carey foresaw the
industry’s direction and remained committed to specifically marketing livestock
produced only in the United States.
Now Carey has partnered with IMI Global, Inc., leading provider of verification
solutions for the agricultural industry, as the exclusive world-wide marketing partner
for Born and Raised in the USA®.
What does Born and Raised in the USA® offer?
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Country of Origin Affidavit/Declaration with industry-approved language for beef
producers, backgrounders, feedlots and packers to comply with COOL legislation.
- Country of Origin Affidavit/Declaration for a variety of livestock species and
produce that falls underneath the COOL umbrella.
- Born and Raised in the USA® labeling programs and marketing materials for
packers, retailers and food service organizations
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© 2008 IMI Global. All rights reserved. |
